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General Business Administration

In depth resources for General Business Administration classes and topics.


"The Marketing curriculum provides students with fundamental skills in marketing, promotion, advertising, and customer service. Coursework includes: advertising, customer service, management, marketing principles, marketing, research/application, retailing, selling, social media marketing, and visual merchandising." Taken from FTCC's Marketing website.

Program Specific Databases

General Databases

Books Available in Library OR Online Resources

A-Z Databases Faculty Suggestions
Full list of databases the library subscribes to including those with trial access. Faculty requests and suggestions for our print collection are strongly encouraged, and are given the highest priority when funds are available. Fill out and return to your Library Liaison.


LibGuide created by Stephanie Johnson